Patterns

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Goal

Goal

Goal is a pattern that sets a clear target for users to achieve, often framed around progress, milestones, or completion. It gives direction within an app, motivating users by showing what can be accomplished. The strength of goals lies in their ability to create focus and provide a sense of purpose.


The animation for goals should highlight progress and achievement. Progress bars can fill smoothly, icons can animate when milestones are reached, and celebratory visuals can appear when goals are completed. These motions reinforce motivation by making each step toward the goal feel rewarding.

Goals are widely used in fitness apps, learning platforms, productivity tools, and finance trackers. They work best when the challenge feels attainable and progress is made visible. Animation ensures that goals feel active, encouraging users to keep moving forward.


To refine goal interactions, designers can add micro-animations like badges that shimmer when unlocked, numbers that tick upward with momentum, or charts that animate into clarity as progress builds. These touches make goals feel alive and connected to user effort.

Variations of goals include daily targets, long-term milestones, streaks, and gamified challenges. With thoughtful motion and feedback, goals transform from static metrics into motivational guides that inspire consistency and celebrate achievement.

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